How to recruit for digital marketing jobs in 2023 | 3Search

How to recruit for digital marketing jobs in 2023

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Looking to recruit digital marketers before the end of the year? In H2, it will be crucial t...

Looking to recruit digital marketers before the end of the year? In H2, it will be crucial to hire quickly and confidently in order to make impactful hires who will be able to contribute to your targets and deliver results before the year is over.

In order to support you with your digital marketing recruitment efforts, our recruiters have updated our 2023 How to Hire report for the second half of the year. This is a must read for anyone looking to hire Digital Marketing Managers before the new year.

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How has digital marketing recruitment changed this year?

The recruitment industry was unprecedently busy last year, with lots of candidates – from Digital Marketing Assistants to Digital Marketing Directors – flooded with job opportunities. While it’s certainly harder for candidates to find new opportunities this year, recruitment also remains just as challenging.

Many might believe that more candidates on the market makes it easier to hire, however there are a number of new challenges that employers are currently facing:

  1. The cost-of-living crisis
  2. An increased number of applications
  3. Limited hiring resources
  4. Fast-approaching deadlines

If you find yourself facing similar problems, our How to Hire report is a must read. We have taken these challenges into account and delivered actionable solutions to them. Plus, our specialist recruiters have also revealed the latest information on London digital marketing salaries for both temporary and permanent jobs.


2023 digital marketing salaries

Did you read the previous edition of our 2023 How to Hire report? If so, you would know that we saw a 20% salary increase between 2021 and 2022. While salaries haven’t increased at the same rate, they have still risen by 2% this year.

With candidates citing salary as the most important factor in their job hunt, our data does not surprise us. If you’re unclear about digital marketing salaries, download our guide here to ensure you secure the right talent for your company.


Should you hire contractors?

What are your plans for the end of the year? Or even the beginning of the next? If you have plans that require more digital marketing support, contractors might be the best option for you.

Due to onboarding and training times, it takes much longer to see a return on investment from permanent hires than it does from contractors. Interim hires are accustomed to getting started in a new role and contributing to the team immediately, meaning that they will be able to contribute to your end of year goals.

To find out more about making temporary hires, check out our 2023 contract recruitment guide.


For more digital marketing recruitment support, get in touch!

3Search is the largest London digital marketing recruitment agency. Our team of expert recruiters are committed to delivering the best recruitment experience you will ever have.

To find out more about recruiting in the second half of the year, get in touch with Liz Hopkins at liz@3search.co.uk

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