Behind the Headlines: Post-Corona realities for Marketers
In partnership with Winmark, 3Search presents a Webinar on post-corona realities for Marketers: Behind the Headlines
The media tells us our world has changed, fundamentally and forever. Rubbish! Join us to look at key areas where marketing functions will bounce back in the coming months and years.
In this session, we look at what will be different in a post-COVID world and identify some key areas where investment is likely to be made in the short to medium term. We will explore five key areas and look at how recruitment and team structures will be impacted.
- Dealing with an accelerated shift to digital engagement
- Improving efficiencies by leveraging data and automation
- Customer acquisition in a downturn: how to stand out from the crowd
- Driving revenue through new marketing channels
- Andy Sellers - Co-founder at 3Search
- Paul Fletcher - Head of Marketing at Coutts
- Kate Mackie - Global Marketing Director at EY
- Alisa Copeman - Managing Director, Marketing at Barclays Payment
- Antonia Wade - Chief Marketing Officer at Capita