Head of Ecommerce

AR98
  • £90,000
  • West Sussex
  • Permanent

A career-defining role. Delighted to have partnered with such an incredible brand. As a B-corp in the wellness space, the brand has had what can only be described as explosive organic growth. The sector and product range is hugely popular and making a massive positive difference in women's lives. The brand has all the ingredients you would want. They have created a unique product with targeted benefits to support women's health & wellness. Now with impressive backing, the inspirational female founder is on a mission to take the brand Globally with fiercely ambitious growth plans. The excitement around the brand is real and will realise an exit in the next 3 - 5 years. We are looking for their first Head of Ecommerce to join the new leadership team, build a team and own the end-to-end site. This is a commercial strategic role but also very much someone who would enjoy the entrepreneurial hands-on accountability.

Role:

  • Own and take accountability for the numbers 
  • Develop and implement digital marketing strategy
  • Work with paid media agencies to drive and scale growth within defined targets
  • Responsible for online and subscription growth across the UK and Globally
  • Own the customer acquisition and retention KPIs and know how to deliver these
  • Obsess about hitting target revenue, AOV & the conversion rate
  • Responsible for creating a seamless customer experience 
  • Lead, grow and manage a newly formed Ecom team, including CRM Manager and Digital Marketing Manager.
  • Execute non-paid channel initiatives across loyalty and referral. 
  • Continually improve technical SEO, using external expertise 
  • Ownership of promotional strategies and integration with Marketing Content Calendar. 
  • Project Manage the global expansion plans

About you?

  • Experienced broad end to end Head of Ecommerce. 
  • Track record in growing a d2c scale-up brand ideally with subscription experience 
  • Experienced working in a PE and founder-led business 
  • Highly commercial, analytical and an ability to utilise a data-led approach for customer segmentation and user experience optimisation. 
  • Experience in growing new Global markets. 
  • Brings passion, and energy to a fast-paced environment
  • Very entrepreneurial with an obsession of driving performance online creating seamless journeys
  • Proven ability in leading, motivating, and nurturing high-performing teams. 

Very attractive package DOE.

Must be able to travel to office

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