Head of Digital
DTC Start-up
£75,000-£85,000
3 days a week North London (Tottenham)
I am currently working with a DTC Start-up looking for a Head of Growth reporting to the founder. This hire will own the growth marketing strategy for the brand and build out a team.
Key Responsibilities:
- Build and implement a comprehensive growth strategy to deliver ambitious revenue and CM targets
- Leverage your performance marketing prowess to effectively manage our performance marketing agency
- Lead and effectively manage our CRM agency responsible for driving retention, revenue growth and CLTV
- Own on-site customer experience and conversion rate by working closely with the CRO agency. You'll identify, test, and roll out improvements with a focus on messaging, pricing, and UX.
- Drive customer acquisition and brand growth KPIs including frequency, conversion rate and AOV.
- Use your expertise to assist with organic social media, making recommendations for content that aligns across channels.
- Use project management software (Asana / Notion /Monday or similar) to manage projects, including the development of campaign landing pages.
- Build and lead a team of highly motivated high performance team
Ideal background:
- Hands-on and highly motivated marketing expert who is ready to take on the next step and looking to make a big impact in a dynamic and unique start-up.
- A performance marketing rockstar (Meta, Search, Tik Tok) with demonstrable experience in managing agencies and teams
- Someone with good understanding on wider marketing channels - CRM, CRO, Growth and Social Media
- Insight and data led with strong understanding of tools: Google Analytics, Northbeam, Shopify and other reporting solutions
If you are interested in applying for this year please click the link below or send Jasmin@3Seach.co.uk your CV.