Marketing Manager

We are collaborating with a leading provider renowned for its innovative approach and commitment to enhancing student experiences across the UK. Operating nationwide, our client prides itself on delivering exceptional services that resonate with today's students, ensuring a vibrant and supportive living environment.

The Marketing Manager will spearhead strategic marketing initiatives aimed at acquiring new customers. This role demands a visionary approach to identifying and establishing fruitful partnerships, both domestically and internationally, to amplify the brand's reach. The Marketing Manager will also craft and execute compelling customer retention campaigns, curate engaging customer journeys, and oversee regional marketing activities, including events and out-of-home advertising.

The Marketing Manager will:

• Lead and optimize acquisition marketing campaigns with existing and new partners.
• Design and implement innovative customer marketing strategies to boost retention and engagement.
• Develop a robust customer communications strategy, enhancing engagement from booking to check-out.
• Collaborate with regional teams to elevate on-the-ground marketing activities and brand visibility.
• Manage budgeting, ensuring all marketing activities are delivered within set parameters.

Essential Skills:

• Proven experience in customer acquisition and retention using diverse channel partners.
• Strong understanding of the full marketing mix and its application across customer journeys.
• Proficiency in marketing analytics tools like Google Analytics and email marketing platforms.
• Exceptional project management skills with the ability to juggle multiple priorities.
• Demonstrated experience in managing suppliers, partners, and cross-functional teams.

Benefits:

• Opportunity to lead and shape national marketing strategies.
• Collaborative and dynamic work environment.
• Regular travel across the UK, enriching professional exposure.
• Engagement with a diverse team passionate about student experiences.
• Competitive salary package and bonus with growth prospects.

Apply now to take your career to the next level with a pioneering company.

We are committed to promoting equality of opportunity for all employees and job applicants. In line with the Equality Act 2010, we strive to create and maintain a working environment in which everyone can make the best use of their skills, free from discrimination or harassment. All decisions are based on merit, ensuring no person is subjected to any less favourable treatment on any discriminatory grounds.