Strategic Growth Lead

Strategic Growth Lead 
�� Location: Hybrid (London-based, 1–2 days in office)
�� Salary: £70,000–£75,000 + bonus

Your Mission
This is a rare opportunity to take full ownership of a new international market for an expanding D2C British business. You’ll be the strategic and operational lead for one of their most ambitious markets—balancing creativity and commercial rigour to acquire customers, build brand awareness, and drive performance.
You’ll be part of a small, collaborative team that acts like an internal start-up—lean, agile, and laser-focused on growth. You’ll have the chance to make this role your own, work autonomously, and be a core driver of international success. This is a dual strategic and implementation role. 

What You’ll Do

• Lead on new Market Strategy: Build and execute the commercial roadmap. You’ll own acquisition, channel performance, partnerships, and growth initiatives—shaped by your insights and market understanding.
• Own Customer Acquisition: Find new, efficient ways to reach new audiences. Test creative strategies across brand partnerships, influencer marketing, content, and more.
• Drive Commercial Performance: Manage the marketing budget for your region- tracking spend, effectiveness, and performance metrics (CAC, AOV, LTV) 
• Execute and Experiment: This is not a “playbook” role—you’ll be expected to develop your own growth plans, not just iterate on what’s worked before.
• Manage External Partners: Lead the relationship with the external performance marketing agency 
• Collaborate Cross-Functionally: Work with a lean internal team (CRM, design, content)- you’ll plug into these functions to achieve your goals.

What We're Looking For

• 5–7 years’ experience in growth, strategy, brand, or marketing—ideally in a D2C, eCommerce, and/or high-growth environment
• Strategic approach with the ability to pro-actively drive new growth road-maps 
• A generalist operator with strong commercial instinct and creative execution skills
• Comfortable working solo in a flat team structure, with autonomy and agility
• Able to craft your own strategy and deliver on it—without rigid processes
• Experience managing lean marketing budgets and getting the most out of them
• Strong grasp of brand partnerships, influencer strategy, and customer acquisition
• A collaborative communicator who thrives in an agile environment 
• Exposure to international expansion or new market launches 

Why This Role?

• Big Opportunity, Bigger Impact: This is a unique opportunity to expand into an exciting market with an established UK brand—with lots of room for innovation.
• Autonomy + Ownership: This is an individual contributor role (for now)—but it comes with full market ownership and the opportunity to grow into a leadership position.
• Career Progression: This role has clear succession potential. In 2–3 years, there will be opportunities to step into a senior international leadership role.
• Culture Fit: You’ll join a small, warm, ambitious team that operates with startup energy and a strong sense of ownership who care about curiosity, impact, and initiative—not hierarchy.

  
Benefits include:


 

• Competitive Bonus potential
• Hybrid working & flexible working policies 
• Enhanced pension scheme
• Private Healthcare & Dental 
• Enhanced parental leave policies
• + much more including training, loans, volunteer days, extra-curricular