Supporting Lintbells' CRM function with the right interim hire

Founded in 2006, Lintbells is a UK-based pet supplement company. Renowned for its YuMOVE brand, offering scientifically backed products aimed at enhancing pet health and mobility. With a commitment to sustainability and innovation, Lintbells has expanded its reach internationally.  

Our recruiters have previously supported Lintbells on their global expansion, including a product hire. In early 2025, Lintbells needed to find a CRM Manager to cover a 12-month maternity leave. Having partnered with our recruiters previously, they knew our specialists could support this talent search. 

As a direct-to-consumer (D2C) business, CRM is a vital channel for customer engagement and retention. Without someone in this CRM Manager role, the marketing team would struggle to operate at full capacity. 

The main challenge for Lintbells comes in form of the location of their headquarters. Lintbells is based in Hertfordshire – outside of the talent hub of London. This often limits the talent pool available to companies. Complicating the process further, their preferred candidate was based in Wales.

Thanks to our long-standing relationship with Lintbells, our recruitment agency was the first port of call. They knew we could move quickly and had the right network to find skilled CRM professionals at short notice. 

Taylor placed an excellent candidate into the role, who she had known for several years. Unfortunately, they were recently made redundant, making them immediately available for the role. The hiring team agreed that they would be a perfect fit in terms of experience, values, and capability. 

Both parties recognised the value of the match, despite the challenging location. Taylor worked closely with everyone involved to agree a flexible working arrangement, ensuring the hire went ahead without delay. 

The successful candidate joined the team and quickly hit the ground running, giving the marketing function the continuity it needed.  

We’re now supporting Lintbells on the next key hire: a part-time Loyalty Manager to launch and lead the business’s first ever customer rewards initiative.