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Kirsten Burt shared her best piece of career advice for aspiring female leaders at our Women in Financial Services Marketing event on Feburary 8th, ...
Kirsten Burt shared her best piece of career advice for aspiring female leaders at our Women in Financial Services Marketing event on Feburary 8th, 2024. Hear the advice that she shared with attendees in this short video clip.
When I came in at a senior level at UBS, it's a different experience I think starting somewhere new as a senior leader and as a woman and I think you have to map out your strategy about how you're going to build alliances and networks internally.
I made a quite conscious decision to have great relationships with all the other female directors and managing directors, so that we supported each other's projects, supported each other's businesses, had each other's backs in rooms that maybe they weren't in and advocated for each other.
Leadership is a team sport and so you got to make sure that you've got a really good team on your side.
Kirsten Burt, MBA is a strategic growth and marketing leader with over 20 years of experience in the financial services industry in both the US and UK across wealth management, asset management, retail and private banking. For over 13 years in London she held senior marketing roles at American Express, Standard Chartered and UBS; and helped drive the growth of their wealth management units by reaching high net worth (HNW) investors across the UK and EMEA.
Kirsten founded her strategic marketing consultancy in 2019 to help wealth managers galvanise their growth strategies and acquire more HNW and Ultra HNW clients. She focuses on activating digital channels, sales enablement for advisors and content creation.
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