UX Desginer job description

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User Experience Designers are responsible for managing the entire UX design process. Crucial members of your design team, they research, design and implement website or application designs that meet user needs.

What does a UX Designer do?

Key responsibilities

A typical day of a designer includes:

  • Leading all UX projects, managing them from inception all the way through to delivery
  • Using your knowledge of UX best practice to implement site and application enhancements
  • Conducting user research (or working with a UX Researcher) to understand how to create user-friendly design
  • Completing user testing to understand pain points and identify solutions to improve user experience 
  • Working closely with teams across the business to achieve your goals, including product, engineering and marketing
  • Staying up to date with the latest trends in user experience (UX) design

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Skills and requirements

The ideal candidate will have the following skills and capabilities:

  • Minimum of 5 years in a design role, preferably within the desired industry
  • A strong portfolio of UX and UI design projects, showcasing the thought process behind each
  • Proficiency in design software, including Figma/Figjam, Adobe suite, InVision, Hotjar or other similar tools
  • Strong communications skills with the ability to engage and influence stakeholders throughout the design process
  • Both creative and analytical thinking, with a proven ability in user research, wireframing and usability testing
  • A continuous learner, with an interest in the latest technologies

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UX Designer salary expectations

Pay depends on the location of the role, size of business and seniority you're hiring for. Across the UK, the average salary for a User Experience Designer is:

  • London: £40,000 - £70,000
  • Manchester: £35,000 - £50,000
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Bar graph showing UK UX designer salaries: £40K for juniors (red), £50K for mid-level (beige), and £70K for seniors (green).

When to hire a User Experience (UX) Designer?

Businesses engage a UX Designer when they need dedicated design resource to convert more customers. Often, they've identified flaws in the website design and need someone to improve the user flow. Or, perhaps they're building their app for the first time and need a UX Designer to lead the development.

In many businesses the role will conduct user testing, but sometimes UX Designers work with a dedicated UX Researcher. The latter team structure allows the design process to run much more smoothly.

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How to hire into your design team

Hiring managers can engage a UX Designer on a permanent or contractual basis. The right option depends on your current requirements.

We have specialist teams of permanent and contract recruiters who can support each unique hire. To learn more and discuss your options, request a call back.

Designers should be a permanent part of your business. Your brand's digital presence is in the hands of your designers, so it's important that they understand your business inside-out. That's why permanent recruitment is the most common option for digital design.

Companies usually hire design contractors to assist the permanent design team with project-based work. For instance, a company building a new application might engage a UX Designer on a fixed-term contract. In this capacity, they can support the build and allow the team to meet their deadlines.


The demand for UX skills has grown significantly in recent years. With the majority of businesses now having to invest in apps as well as websites, UX Designers are instrumental to a brand's digital growth.

The path to becoming a User Experience Designer is simpler now than ever before. 10 years ago, it was common to graduate with a graphic design qualification, start your career in digital design and later transition into a UX role. Now, with the increased demand for UX design skills, universities also offer courses in UX. This has allowed for more entry-level opportunities.

For those looking to transition from a different role, there are many courses that can help you gain experience in UX. We recommend General Assembly for UX Certifications.

User interface (UI) design focuses on the aesthetics of a platform, crafting an impactful visual design. Meanwhile, user experience design focuses on identifying and solving user problems. A UX/UI Designer encompasses both of these skill sets.

On average, a UX Designer can expect a salary of £40,000 - £60,000. This can fluctuate depending on location, company size and years of experience. For more salary advice, download our salary guide.

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