PPC Manager
Retail
£55,000-£57,000 + bonus
London - 3 days a week
I am currently working with a leading luxury retail brand with an excellent reputation in the market, due to growth the team is looking to hire a PPC Manager who will be a responsible digital activity for sales across PPC with a focus on growing the customer base through customer acquisition as well as driving exciting customers orders across UK, US, and International Markets.
Key Responsibilities:
- Create and agree an ambitious and achievable roadmap across agencies and internal stakeholders
- Focus on continually driving efficiencies in terms of CPA/ROAS to ensure optimisation of performance
- Ensuring tasks are delivered to a high quality and on time by both the agencies and Search Assistant
- Accurately managing marketing budgets and identifying opportunities to further drive performance
- Identify strategies to acquire new customers and achieve targets
- Support with analysis, including further ad hoc reporting when required
- Work with Trade team to support performance at a category specific level
- Management of agency relationships and performance
- Ensure day to day running, implementation and reporting of marketing campaigns in all markets.
- Ensure timely briefing of promotions and activity to ensure activity is deployed accurately.
- Line managing and developing PPC Executive
Ideal Experience:
- Strong experience in PPC
- Knowledge and passion for online and multi-channel retail
- Advanced practitioner in Microsoft Excel with strong numerical and analytical skills
- Experience working with industry tools and analytics packages such as GA4, SA360 and Adobe Analytics