CRM Manager

ST91
  • £50,000 - £60,000
  • Greater London
  • Permanent

The Company:

We are currently working with one of the UK’s fastest-growing tech start-ups who are looking to expand their team. The business are on quite a journey and are entering scale-up mode, where they are currently building a product that will be a disrupter in its category. They are an app-based business that launched in 2016 and has attracted more than 4 million users to date.

As CRM Manager you will:

  • Design and optimise activity across multiple countries, audiences & channels to grow our customer base. 
  • Own the ‘Activation’ part of the Customer Lifecycle; focusing on converting new sign ups into first time customers. Their users will be at the heart of everything you do.
  • You’ll gain a deep understanding of the consumers motivations & why they drop off at each stage of creation, turning this into meaningful, actionable insights & crystal clear campaign briefs.
  • You’ll be commercially minded, numbers-obsessed and laser focused on hitting our targets. With a passion for CRM, you’ll keep on top of trends & come to meetings armed with ideas.
  • You’ll have a growth mindset, delivering work at a fast pace, pivoting when required, and ensuring activity is measurable and scalable.  
  • Reporting into the Head of CRM, you’ll work alongside another (Retention-focused) CRM Manager.

Requirements:

  • 4+ years’ experience in a marketing role, specialising in CRM for a consumer brand
  • Proven track record of driving revenue growth through CRM initiatives and managing data-driven campaigns
  • Solid experience using an ESP/CRM system to send B2C email campaigns
  • Basic understanding of HTML & CSS
  • Strong analytical and problem-solving skills with the ability to translate data into actionable strategies 

To apply for this CRM Manager job click below...

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